Welcome

I’m Helen Selfridge, a freelance marketing consultant helping businesses achieve real results.

I am a Marketing, Brand, Communications and Strategy professional with twenty years’ experience across B2B, B2C and Not-for-Profit organisations, ranging from; retail, education, hotel and leisure, pharmaceutical, central government and the regeneration, construction and house building industry.

Services

Marketing Audit

Marketing Strategy

Marketing Consultancy

Interim Management

My Approach

I like to work closely with you right from the start and understand where you are now, where you want to be and what your expected outcomes are. Whether you are looking to grow your business, work on strategic planning, understand your customer journey, develop campaigns or audit your current marketing activities – I can help. Highly experienced across offline and digital marketing, working across different sectors, I know what works but more importantly what doesn’t.

Need help marketing your business?

You’re not sure how to make the next step?

Unsure that you want to invest?

in a full-time marketing position so freelance marketing support would help right now.

Short on time and/or resources?

To produce and implement your marketing strategy and want somebody who has the skills and experience to come in and ‘get on with it’.

Training & Mentoring

Need some help to train and mentor your current marketing team?

Interim Marketing Director?

Just can’t find the right person so need an interim Marketing Director?

General Consultancy

Just require a gentle push in the right direction to get going?

Testimonials

I am thankful to have had the opportunity to work with Helen. She has worked closely with our Marketing Manager providing the guidance and mentoring required for us to move things to the next stage for my global portfolio company.

She has impressed me with her knowledge, and I particularly treasure her visionary fresh-thinking and natural ability to lead/guide my team through a set of processes and tools that they have found very easy to understand. The result is deeper insights into our customers, a better understanding of our data and a better comprehension of our marketplace.

Helen is inspiring, intelligent and positive. My team have thoroughly enjoyed her coaching sessions and have gained much value from them.

This has given myself and the team a lot more confidence and know-how to develop and implement a customer data led marketing strategy. If you want to look at the things differently, you may wish to drop her a line.

Kurt James, CEO – Sigma Plantfinder

She is highly skilled in branding, marketing and strategic planning, her organisational skills and attention to detail are second to none. She is also an excellent team manger, dedicated to developing and motivating her team.

On an personal level, Helen is a great person to work with.

Liz Dimitrijevic, Head of Communications and Marketing - Keepmoat Homes

I really enjoyed working with Helen for many years at The Open University where she was a very valued part of our team.

Any organisation would be very lucky to have Helen working for or with them!

Lisa Clennell, Freelance Marketing Consultant and previous Marketing Manager of The Open University

Her marketing experience and motivation helped me to learn a lot in a short space of time. Her friendly manner and ability to bring clarity to a situation made it really easy to work alongside her.

We covered a lot in our sessions and it was hard work but Helen made it both focused and fun at the same time. Helen gave me the tools and planning techniques to measure and act in all areas of marketing within the company, making it manageable and well-structured for me to manage the work which was being completed by my team.

I have learnt a great deal and feel better equipped now to push ahead with our marketing efforts.

She is a pleasure to work for and an asset to any business.

Chloe Williams, Marketing Manager - Sigma Plantfinder

No Communication Limits

I have worked in both Client and Agency roles to Marketing Director and Board level. I am results driven and a strategic thinker. Get in touch for an initial chat to discuss your marketing requirements.